• +91 431 2520 502/796
  • athenaeum2018@bim.edu
  • Announcement: Registration Fee Waived off for Papers with Average Review Score >= 3.5 Authors of Full papers/WIP with average review score of 3.5 and above within first two reviews are eligible for free registration. This provision is available for maximum up to two authors in such papers. | ATHENAEUM for Young Scholars, 9-10 Feb 2018 Venue: IC&SR Building, IIT Madras Campus, Chennai.


The conference will broadly focus on following major contemporary research areas across various areas of Management and allied fields:
Accounting, Finance, HR, Organisation Behaviour, Marketing, Operations, Supply Chain, Project Management, Innovation, Corporate/Business Strategy, Corporate Governance, Leadership, Information Systems, Analytics, Data and Knowledge Management, Public Relations, Corporate Communication, Entrepreneurship, International Business, Banking, Business Law and Economics, Sustainability, etc.,


  • Research Paper: This category covers papers which report on any type of research undertaken by the author(s). The research may involve the construction or testing of a model or framework, action research, testing of data, market research or surveys, empirical, scientific or clinical research.
  • Conceptual Paper: These papers will not be based on research but will develop hypotheses. The papers are likely to be discursive and will cover philosophical discussions and comparative studies of others' work and thinking.
  • Case Study: Case studies describe actual interventions or experiences within organizations. They may well be subjective and will not generally report on research. A description of a legal case or a hypothetical case study used as a teaching exercise would also fit into this category.
  • Literature Review: It is expected that all types of paper cite any relevant literature so this category should only be used if the main purpose of the paper is to annotate and/or critique the literature in a particular subject area. It may be a selective bibliography providing advice on information sources or it may be comprehensive in that the paper's aim is to cover the main contributors to the development of a topic and explore their different views.
  • General Review: This category covers those papers which provide an overview or historical examination of some concept, technique or phenomenon. The papers are likely to be more descriptive or instructional ("how to" papers) than discursive.
  • Experience Papers: Papers that describe completed or ongoing innovations in management or practice with proven or potential capability to advance the state of practice in the field, including critical success factors, challenges encountered and how they were addressed.
  • Poster Papers: papers that present new ideas and initiatives with potential to contribute for research or management

Transformation Dynamics

The new world order has created new environment and opportunities setting next level expectations, competition and challenges. Organisations and markets are in transition towards becoming lean, agile, digital, smart and responsible with millennials on the front. Emerging trends and practices have established higher standards creating new benchmarks. Managing such transformations in all facets and at all levels is, therefore the key challenge.

Indicative Areas for Research:

1. Driving IoT Transformation with Smart Network
2. Digital Technology Transforming Internal Communication
3. Transformation and Change Management
4. Understanding and Managing Digital Transformation
5. Role of Management Consultants in Digital Transformation
6. Implementing Lean Practices – Managing Transformation Risks
7. Governance and Successful Organisational Transformation
8. Science of Organisational Transformation
9. Human Resources Transformation
10. Conflict Transformation
11. Workflow Management for Enterprise Transformation
12. Bridging the Paper and Digital Gap
13. Strategy as the Key Driver in the Digital Arena
14. Digital Transformation Strategy
15. Becoming a Digitally Mature Enterprise
16. Digital Transformation of Government Agency
17. Globalization, Transformation and Management
18. Transforming Planning and Organisational Change
19. Management, Organisation and Policy Transformation
20. Transformation through Quality Management
21. Digital Transformation Impact on Human Resource Management
22. Competency-Driven Talent Management in Digital Transformation
23. Data Management in Digital Transformation
24. Agile Requirements in Digital Transformation Projects
25. Communication Management for Transformation
26. Business Transformation and Sustainable Enterprise
27. Managing the Transformation of R&D
28. Transformation Pressure, and Psychosocial Work Environment
29. Transformational Leadership
30. Business Process Reengineering for Managing Transformation
31. Components of Organisational Transformation
32. Workplace Transformation
33. Performance Management Transformation
34. Role of Leadership in Organisational Transformation
35. Transformation Theory
36. Managing Risk in the Age of Digital Transformation
37. Digital Adoption and Diffusion
39. Sustainable Transformation
40. Transforming Marketing and Sales Capabilities
41. Digital Marketing Transformation
42. Customer Experience Transformation
43. Process Transformation
44. Customer Transformation
45. Agile Transformation
46. Procurement Transformation
47. Managing transformation for the SME sector
48. Transformation of Warehouse Management
49. Processes for Managing Strategic Transformation
50. Transition Management Using a Market Transformation Approach
51. Transformation through Technology
52. The Agile Marketing Organisation
53. Middle management Versus Digital Transformation
54. Transformation towards Networked Organisation
55. Managing the Transition to Transformation
56. Leading Transformational Change
57. Brand Transformation
58. Cultural Transformation
59. The Finance Transformation with Liquidity Regulation
60. Transforming the Finance Organisation
61. Transforming Collaboration with Social Tools

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